Rating - Wow, what a very cool book
Mind you while I'm not a huge fan of fast food toys, I do find them interesting. So saying, I've certainly acquired my share of these items over the years, and yes, I like so many other folks at my office, have some of them on display at my desk.
Needless to say, Mr. Sodaro is very knowledgeable on the subject. (I remember seeing a segment about him on The Food Network, and heard him talk about fast food toys on my local radio station. Plus I know that he has written about fast food toys for Barbie Bazaar Magazine, and American Antiquities, as well as other publications, I understand that he's even been quoted in no less than The Wall Street Journal on the subject.)
He provides readers with an impressive array of facts and info on not only the toys themselves, but on the various food franchises that dispense them. Plus there are chapters on specific genres (comicbook superheroes, Beanie Babies, Star Wars).
So if you have these toys, want to know more about these toys, or simply want to know how much the ones you have are worth, I highly recommend this book.
Now all he needs to do is to come out with a volume 2 to bring the list up to date (it was originally published in 2001, and certainly could stand to use updating.)
Rating - Good Cheap Fun
Admit it or not nearly everyone has been to a fast food place. These toys are fun and exist in everyone's home. Now we have a guide to find out how much they are worth.
Rating - As Seen on the Food Channel!
I saw this book on Top 5 on the Food Channel. That show (originally broadcast Nov. 10) listed the top five give-away premimums as 5) Crackerjacks; 4) S&H Green Stamps; 3) Bazooka Bubblegum comics; 2) Breakfast Cereal toys; and the #1 giveaway as Kiddie Meal Toys! Top 5 interviewed Mr. Sodaro, and he spoke rather elequently about Fast food toys, their history, and why we all love them so much. Needless to say, he goes into greater detail into all of this in his book. Great stuff I highly recommend it!
SpyderB0y
Rating - Local citizen makes good
I first read about Mr. Sodaro's book in my local newspaper (The Hour, Norwalk, CT), and found his concept for a book to be facinating. I later heard him speak on the topic of fast food toys and (of course), his book, at a couple of events in the area, and determined to seek out the book and purchase a copy for myself. Sure enough, it proved to be every bit as interesting as Mr. Sodaro was in person. While I am a collector of toys and such, I really had never given much thought to fast food giveaways as legitimate toy items until I heard Mr. Sodaro speak, and then read his book. Very informative. I recommend it to anyone who collects toys, or has eaten at a fast food location.
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